When it comes to searching for additional sources of income to finance the project, Ello’s creators are rather creative: they have plans to begin generating revenue through user transactions carried out on their network – so by taking a commission on CD sales, for example. One of Ello’s principles is that its users aren’t obliged to use their real names, which had previously been the case at Facebook and caused outrage. When it first started out, Ello was a closed network, only accessible through an invitation to join from a registered user. This has since been relaxed, and today Ello is available for all interested parties. Critics of the site claim that Ello can’t really be considered a true Facebook alternative because it’s lacking many of the basic functions required to compete. For example, private communication between users via a chat box function is currently not possible. Ello’s focus instead is on high-quality content for all to see, making it an excellent environment for artists and photographers. Users from creative backgrounds are often attracted by Ello’s simple, minimalistic design, leaving lots of space for user posts to shine.
Believe it or not, there are plenty of social networks and messaging apps that you can use instead of Facebook. For years these networks and apps have been living in the shadows of the mighty beast that is Facebook. But now is the time to explore a better way of interacting with friends and family without the fear of your data being stolen and stored on huge servers in far flung places.

A simple chat (slack style) it's enough. Just having the possibility to send messages either single user or team (#channel). But please don't forgive to give an useful appeal to mobile app (worst error of competitors is, have a good app but totally no mobile friendly!) i would expect to have a similar whatsapp or slack app for messaging within the slack mobile app!
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